SNDYS The Label
LOWERED COST PER PURCHASE
BY OVER 20%
“Since we have starting working with The Connected Narrative our Sales have increased considerably through social media advertising and our Marketing plan is better suited to us, utilising our strengths. We are exploring and testing a wider variety of platforms, also driving sales.”
Melanie Purcell, Director
SNDYS The Label
BRIEF
Bold and with a strong feminine influence, SNDYS The Label was conceived with the intention of offering women quality, classic and affordable pieces. SNDYS fashion isn’t just on trend, it is the birthplace of new trends and cutting edge style.
SNDYS approached The Connected Narrative (TCN) as they were becoming increasingly frustrated with their previous marketing agency and their underwhelming results.
TCN built a tailored and successful advertising strategy across Facebook & Instagram that would remain profitable and consistent in attracting new and engaged customers.
SNDYS approached The Connected Narrative (TCN) as they were becoming increasingly frustrated with their previous marketing agency and their underwhelming results.
TCN built a tailored and successful advertising strategy across Facebook & Instagram that would remain profitable and consistent in attracting new and engaged customers.
GOALS
- Account audit; review set up, performance and opportunities for improvement
- Thorough testing of ad formats, placements and audiences
- Advertising management
- Building Audiences
- Advertising set up, testing and ongoing optimisation
- Monthly reporting to key stakeholders
- Shopify theme design and customisation
Key Results
SNDYs have seen significant growth in their business, in both customer acquisition and sales.
4.5x
Average Return on Ad Spend
20%
Reduction in Cost Per Purchase
