“The Connected Narrative are working with Hachette Australia to improve our digital campaign results and this collaboration has had a considerable positive impact on our business. More than that, they are just great to work with. I couldn’t recommend them enough.”
Louise Sherwin-Stark, CEO
Hachette Australia, one of the country’s leading publishers, releases high-quality commercial fiction and non-fiction for adults and children across a wide range of subject areas each month. They approached The Connected Narrative (TCN) needing assistance with staff training and digital strategy to support their authors and new releases.
Staff training, one on one and group sessions
Digital marketing strategy
Account audit; review set up, performance and opportunities for improvement
Thorough testing of ad formats, placements and audiences
Advertising set up, testing and ongoing optimisation
Weekly reporting to key stakeholders
The Hachette marketing team has upskilled and are now running successful, meaningful campaigns that are delivering strong results for the business.
Return on Ad Spend (Peak)
Return on Ad Spend (Average)
Staff members upskilling
We’d love to have a short call to learn more about your business goals to see how we can help.
Sound good? Let’s book in a time to catch up soon.